Creativity Is contagious. Pass It On

Albert Einstein? Bernice Bede Osol? Eugene Raudsepp? François de La Rochefoucauld? Dale Carnegie? Apocryphal?

Dear Quote Investigator: The following words are often credited to the scientific genius Albert Einstein:

Creativity is contagious. Pass it on.

I cannot find a good citation. What do you think?

Quote Investigator: There is no substantive evidence that Einstein wrote or spoke the statement above. The comprehensive reference “The Ultimate Quotable Einstein” from Princeton University Press contains a section on “Creativity” but the quotation is not listed there or anywhere else in the book. 1

In 1956 a partial match appeared in “The Cincinnati Enquirer” of Cincinnati, Ohio. An article about a local elementary school described a teacher who helped students and fellow teachers to create ceramics for an exhibition. Boldface added to excerpts by QI: 2

Creativity was contagious. Teachers also became interested. They were found taking a few minutes from their lunch time for work on their ceramics, too, and again at home at night.

In 1973 a syndicated horoscope column by Bernice Bede Osol included a partial match: 3

GEMINI (May 21-June 20) Your creativity’s contagious. Seek support for your ideas today. Others will appreciate their potential.

In 1977 “Creative Growth Games” by Eugene Raudsepp with George P. Hough Jr. contained a full match for the expression. The following appeared as an epigraph to a section titled “Games and Exercises”: 4

Through the process of association of ideas your imagination will find new and relevant relationships between things.
Creativity is contagious, pass it on.

Below are additional selected citations in chronological order. Continue reading Creativity Is contagious. Pass It On

Notes:

  1. 2010, The Ultimate Quotable Einstein, Edited by Alice Calaprice, Section: Misattributed to Einstein, Princeton University Press, Princeton, New Jersey. (The quotation was absent)(Verified on paper)
  2. 1956 May 6, The Cincinnati Enquirer, Imagery In Ceramics, Section 3, Quote Page 1, Column 4, Cincinnati, Ohio. (Newspapers_com)
  3. 1973 January 18, Dixon Evening Telegraph, Astrograph by Bernice Bede Osol, Quote Page 19, Column 3, Dixon, Illinois. (Newspapers_com)
  4. 1977, Creative Growth Games by Eugene Raudsepp with George P. Hough Jr., (Epigraph of part 1), Quote Page 15, Jove Publications: Harcourt Brace Jovanovich, New York. (Verified on paper)