When You Don’t Promote, a Terrible Thing Happens . . . Nothing

P. T. Barnum? Pat Williams? Billboard? Ford Saeks? Anonymous? Dear Quote Investigator: Human attention is a scarce commodity. Considerable effort is required to attract potential customers to a new business or product. Here are two versions of a pertinent saying: Without advertising, a terrible thing happens . . . Nothing. Without promotion, something terrible happens …

I Don’t Suffer from Insanity; I Enjoy Every Minute of It!

Edgar Allan Poe? Edward Hastings Ford? Lloyd Biggle Jr.? Pat Williams? Joss Whedon? Bumper Sticker? T-Shirt Slogan? Anonymous? Dear Quote Investigator: The following statement has been attributed to Edgar Allan Poe, the influential writer of detective fiction and the macabre: I don’t suffer from insanity, I enjoy every minute of it! Poe died in 1849 …

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